Calculate and Offset Your Business’ Carbon Footprint
A new era of sustainability is rising and it is here to stay. In this era, consumers are more conscious and aware of the social and environmental impact of the products and services they use. They are more mindful, they look at everything on the green side. Is it eco-friendly? Is it green? Is it reusable? These are a few of many questions they ask before making any decisions.
If you’re running a company, then you probably started seeing the impact of these questions in your business and sales. Consumers choosing the companies that care about their footprint is no longer a point of discussion. It’s a fact. Today’s savvy audience is serious about your company’s green side. They are no longer satisfied with just “the talk”. They want to see you in action. They want to see sustainability in everything they do.
The demand for the evidence, the accreditation of being green is now on the rise. According to a survey by Nielson, 81% of global participants feel strongly that companies should improve the environment. 81%! So if your company doesn’t have environmental sustainability embedded in the company’s DNA, brand and the culture then get ready for a big fall… But, if your products or services reflect your customers’ values, believes and hopes to save the planet, get ready to rise… Thoughtful, relevant, mindful actions will help you to connect with your customers and encourage them to buy, share or advocate for your business.
Why does Carbon Footprint Matter to Your Business?
Businesses have significant responsibility for climate change on many levels: moral, financial, legal and so on. Since 1965, over 1.35 million metric tons of greenhouse gases have been released into the atmosphere. Every single day, there are millions of products being manufactured, millions of services being provided. These continue to create huge carbon emits. A big part of going green is reducing your business’ carbon footprint. But “less bad” isn’t good enough anymore. Only achieving carbon neutrality, reaching to net-zero carbon footprint will do.
Actions Speak Louder Than Words
Let’s say you’re ready to take action to fight climate change and get your green on, but you don’t know where to start. At this point, you might have already heard about carbon offsetting on a personal level. Maybe one of your friends you invited for dinner just told you that he calculates his footprint via CO2nsensus calculator-Co2nnector and offsets the carbon he created by investing in one of the most meaningful projects in the world. You already knew your friend was an eco-friendly, conscious person and he travels a lot for his job but you’ve got fascinated to hear what one can do on an individual level to contribute saving the planet.
While you’re cooking dinner in the kitchen, TV was on and you’ve just heard in the news that the Olympics Summer Games Tokyo 2020 came up with an extensive sustainability plan that also includes the aim of achieving “Carbon-neutral Games”. Can an event becoming carbon-neutral? The answer is, yes indeed. Any size of event can become carbon neutral by carbon offsetting their emissions.
But it’s not finished there, there is more to it. On the pasta box you’ve just opened, you saw a label saying it’s carbon neutral. Now all that’s going on it makes you think. Your friend makes a difference, you find out that the events can make a huge impact, even the products can achieve a net-zero carbon footprint. What about you? What did you do to help saving the planet today? Is there anything you can do for your business to switch to the green side?
Let the Carbon Footprint Journey Begin
The first step towards a green future starts with knowing how much carbon your business emits. You don’t need to have any carbon footprint knowledge in advance. You can easily find out your emissions by using a relevant and accountable calculator such as CO2nnectorPro. This carbon footprint software gives you the chance to create your carbon footprint report by making your calculations according to commonly used carbon footprint standard ISO 14064-1.
How does Business Carbon Footprint Calculation Work?
You simply enter your energy consumption amounts in kWh or kg and run CO2nnectorPro to get your carbon footprint. The calculator then creates your carbon footprint report instantly. Once you have this data, then you can go ahead and choose one of the certified carbon reduction project and clean up your carbon. One ton of carbon offset means the reduction of one ton of carbon dioxide. By investing in one of the projects, you can compensate for significant amounts of emissions.
What is more, you also receive a label. A label that is credible and reliable that says you’ve offset your carbon footprint. You can also share your carbon footprint certificate on your website, post it on your social media accounts and also let your shareholders know more about it.
What are the Benefits of Offsetting?
When done right, carbon offsets come with plenty of benefits. Offsetting your business’ carbon footprint will not only impress your customers, but it will also turn your customers to loyal brand ambassadors. The accreditation that comes with your carbon footprint offset certificate serves as a simple reminder to your customers that you are the real deal when it comes to sustainable living and a green future. Carbon offsetting also ensures your customers that you are not making an increase to global warming.
Transparency is another aspect that needs to be taken into account. Even in the open, accessible nature of today’s digital world, many businesses are still not transparent enough when it comes to their operations. If you offset your carbon footprint with CO2nsensus yearly, then you can archive all your carbon emission results throughout the years in CO2nnectorPro software. You can access all the reports anytime you wish and get the benefit of using them to help build a sense of trust among your customers.
It’s time to make carbon offsetting an integral part of your business’ commitment and adopt a comprehensive strategy to reduce your carbon footprint.
Get in touch with us to find out how we can help you to reach your climate and sustainability commitments by offsetting your business’ emissions.